Walk-Through Marketing Measures the Real Outcome of Digital Marketing

Custom content for Zenreach by Marketing Dive's Brand Studio

Your Instagram photos have gone viral, you have thousands of Facebook followers, and you send an email newsletter that everybody loves. But is any of that leading to more in-store customers? How can you be sure?

Until now, tracking the true impact of digital marketing has been a guessing game. Walk-Through Marketing closes the gap between digital marketing and in-store customer behavior, enabling retailers to connect their digital efforts with actual in-store outcomes.

In our playbook, Walk-Through Marketing: Use In-Store Results to Improve Online Performance, you’ll learn how Walk-Through Marketing can impact your business by:

Activating real people rather than online approximations
Optimizing your marketing for ROI
Increasing Customer Lifetime Value

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