Learn Why Buy Now Pay Later Is a Game Changer for Omnichannel Retail

Custom content for Afterpay by studioID

ON DEMAND WEBINAR
Duration: 1 hour


An estimated $8.2bn in new merchant revenue was created in 2021 through an increasingly popular transaction source: Buy Now, Pay Later (BNPL). This short-term, no-interest purchasing method has gained rapid traction with Gen Z and Millennial buyers, disrupting traditional credit card purchasing.

For forward-thinking merchants, BPNL has boosted retail basket size by 17% and added 13% more new customers while shaving transaction expenses. The BNPL revolution also presents other advantages, including lower return and fraud rates.

What explains the BNPL revolution? This webinar presents an inside view at the growing retail trend, identifying how and why it’s become a go-to strategy for retailers. You’ll also learn: 

  • Why BNPL helps deliver a more complete omnichannel retail strategy
  • How BNPL transcends a payment solution, offering merchants an array of profit-building tools 
  • Why growing ranks of Gen Z and Millennial consumers are disrupting credit card transactions 
 

SPEAKERS  

Arianne Parisi
 SVP Digital Operations, Finish Line


Sophia Kokezas
Senior Payments Data Analyst, Chewy


Alex Fisher
VP of Retail, Afterpay

WATCH NOW

Field will not be visible to web visitor
Field will not be visible to web visitor
Field will not be visible to web visitor
Field will not be visible to web visitor
Field will not be visible to web visitor

Copyright 2021 Industry Dive | Privacy Policy | Terms of Use