Breaking the merchandising status quo
With its extensive and proprietary data collection capabilities, Signal-Based Merchandising provides brands and retailers with ongoing access to critical insights to optimize such as addressing out-of-stocks, phantom inventory, pricing disparities, and the ability to take corrections, instantly.
Signal-Based Merchandising benefits
Unlock unique insights that reveal decision-making opportunities you didn’t even know existed and increase sales at the POS
How Signal-Based Merchandising works
Determine the best merchandising strategy for selected stores to maximize ROI
Signal-Based Merchandising helps you identify stores with the highest potential for incremental sales, as well as the most recurring out-of-stock issues, then deploy resources strategically to ensure the best possible ROI.
Using data collected by shoppers, our AI flags issues based on your unique parameters. We then deploy merchandising support when a problem arises to correct it within hours.
Target key stores or key seasonal sales periods
The key to maximizing sales is to have your product on the shelf when it’s in-demand, or during a high-traffic period for your category. However, the traditional, fixed approach to effective merchandising is not flexible enough to identify problems in real-time. If your product is not on-shelf at the right place and time, there’s no way to fix it — you simply won’t sell as much product.
Signal-Based Merchandising gives you unprecedented visual access to your products on shelves through the eyes of the shopper. If they see a problem, you are alerted to the problem in real-time — and Signal-Based Merchandising allows you to see it immediately in your custom retail merchandising dashboard.
Understand the scope of your out-of-stock problem — and correct the root causes
Signal-Based Merchandising allows you to quantify how much out-of-stocks affect your sales and correct the potential underlying causes leading to them such as product placement such as endcap signage or window displays, along with overall store layout. You can identify persistent issues in stores that are under-performing and act quickly to stabilize your existing or new products on the shelf — deploying resources only to the stores with a significant ROI and potential to increase incremental sales.
Configurable coverage that’s tailored to your needs
Signal-Based Merchandising offers unparalleled visibility into what shoppers see on the shelves in real-time across local, regional, and national stores whether brick and mortar stores, like grocery stores, retail stores or large scale store management mixed in with ecommerce. If it’s in Trax Retail’s footprint, you can see your product on the shelf so you know you’re in-stock during the time periods that matter most and getting the most from consumers in-store experience.
The numbers speak for themselves
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Ready to transform your merchandise strategy?
