Budweiser teams up with Spike Lee on short film celebrating Jackie Robinson; CMOs focused on hyper-relevant customer experience deliver higher returns, Accenture finds; Expedia cooks up culinary-centric content hub with Puglia, Italy; Blockchain is well-positioned to impact ad industry and shouldn't be ignored, GroupM says
Created with Getty Images and Girlgaze, the collection includes more than 5,000 pictures captured by women, non-binary and female-identifying photographers.
While some brands go full-on "Oprah" with pricey giveaways, those of more modest means can also build a lasting loyalty strategy, writes Affinio's Tim Burke.
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