Jan. 17 - Cheetos' Super Bowl ad launches master brand campaign | Sam Elliot recites 'Old Town Road' for Doritos

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Daily edition | Jan. 17, 2020

Note from the editor

Marketing Dive will not publish a newsletter on Monday, Jan. 20, in recognition of Martin Luther King Jr. Day. As you settle in for the holiday weekend, be sure to catch up on our recent coverage out of the NRF Big Show.

From Starbucks to Target, we heard from retail marketing leaders on how they're preparing for the future of loyalty, leveraging AI to preserve the human connection and racing to build out ad networks that can compete with Amazon.

We'll be back in your inbox with our regular coverage on Tuesday the 21st. As always, thanks for reading.

Best,

Peter Adams
Reporter, Marketing Dive
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