Comic Dive: Super Bowl Product Blitz; Amazon's ad sales surge 41% to record $4.8B; Coke extends Super Bowl ad with Alexa tie-in, energy drink giveaway; Unilever increases spend on purpose-driven marketing
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Planters paused its #RIPeanut campaign while Hard Rock Cafe and Genesis are making last-minute edits to their ads in a potentially unprecedented shake-up ahead of the big game.
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