Daily edition
| Feb. 27, 2020
The new platform is designed to address biases that can result from brand safety tools in media buying.
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Helmed by Lena Waithe, the "Girls Room" effort supports Unilever's recent plans to ramp up investments in purpose-driven marketing.
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Matt Kahn previously served as VP of marketing at Heineken, where he helped develop Dos Equis' famous "Most Interesting Man" campaign.
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The new video advertising business comes as marketers shift their media budgets from local spot TV advertising toward streaming platforms.
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