Frito-Lay's internally produced ad highlights virus response efforts; Search ad spending could plunge 29% in Q2 as marketers turn taps off; Natural Light hosts virtual college graduation on Facebook Live; Campaign Trail: Trade Coffee's remotely produced ad embodies creativity in crisis
A new 30-second spot mirrors how stir-crazy consumers are heading online to socialize while social distancing, and shows how brands can navigate the uncharted waters of building assets at home.
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