May 22, 2020
| Today's news and insights for marketing leaders
Note from the editor
Marketing Dive will not publish a newsletter on Monday in recognition of Memorial Day.
In the meantime, check out our deep dives into how the pandemic is bringing worker treatment to the forefront of marketing, why QSRs must move past competitive sparring and how sustainability could evolve for brands.
We'll be back in your inbox on Tuesday. As always, thanks for reading.
Chris Kelly
Associate Editor, Marketing Dive Email
The retailer continues to spotlight employees during the pandemic as people place a higher value on how brands treat workers.
|
Column
"Own Your Strength" is the protein beverage's first effort since being acquired in 2019 and aims to connect with fitness buffs stuck at home during the pandemic.
|
With gamified and social media elements, BeApp looks to innovate in a crowded virtual performance space commanded by platforms like Twitch and Facebook.
|
Today's marketers have to produce content at unprecedented volume as the number of customer touchpoints increase. In , discover how how creative automation allows your team to produce compelling content at scale.
|
By bringing the high-tech model to "Gran Turismo Sport," Mazda is looking to get homebound folks to virtually test drive its vehicles and connect online.
|
Deborah Wahl spoke at the MMA's first virtual Impact conference about how changes made to address the pandemic could prove long-lasting, including a bigger focus on online shopping and localization.
|
Discover how leading marketers are leveraging competitive intelligence in their go-to-market strategies and messaging in this upcoming webinar.
|
|
From Our Library
Webinar - on demand
By Brand Studio
|
View all resources
What We're Reading
CNBC
|
MediaPost
|
The Hollywood Reporter
|
Dive Into a Topic
|