Oct. 13, 2020
| Today's news and insights for marketing leaders
A recent move to debut Pixar's upcoming "Soul" on Disney+ is indicative of the entertainment giant's strategy — and a grim portent for theater owners.
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Four months after George Floyd's death, the ongoing need for brands and agencies to ensure diversity in their organizations and campaigns was addressed by several panels during Advertising Week.
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Americans are itching to get back to leisure travel and creating new memories, per the chain's research, but it remains unclear how ready they really are.
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90% of website visitors are anonymous. Know more about their potential and retargeting them to drive sales.
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The mobile news brand is betting on enduring interest in virtual events, with its first offering focused on women's equality and hosted by Seth Meyers and Netflix CMO Bozoma St. John.
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Deep Dive
Mars Wrigley, Hershey and Ferrero, which prepare years in advance for the holiday, have quickly altered their strategies on packaging, selling and marketing their sweets.
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Explore how fitness innovator P.volve increased their service offerings despite COVID-19 in this upcoming webinar.
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