July 11, 2024
| Today’s news and insights for marketing leaders
Deep Dive
As marketers emerged from two strenuous years, innovative media strategies and bets on buzzy technology like generative AI stood apart from the pack.
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Verizon Value CMO Cheryl Gresham explores the prepaid wireless carrier’s new look and why terms like “multicultural marketing” feel limiting.
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The retailer’s “Shift Happens” campaign brings influencer-created Pinterest boards to life at a two-day activation in New York.
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AI integration has revolutionized content creation at Fabiosa Media, speeding it up by 100 times.
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