Aug. 20, 2024
| Today’s news and insights for marketing leaders
The streamer boasted a 150% increase in ad sales over 2023 and shared further detail on its programmatic advertising capabilities.
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The smokeless fire pit maker doubles down on its relationship with the rapper following a previous effort that generated buzz but missed sales goals.
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The brand is trying to make the most of a broad renewed interest in 2000s fashions with younger consumers that includes its signature chunky boots.
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Join two strategy execs as they dig into first-party data to reveal how leaders use content to make buying decisions—and how you can craft approaches to match.
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Opinion
An essential gap remains in public awareness of the role fossil fuel companies play in the climate crisis, according to WRTHY’s Katie Harrison.
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Print marketing remains crucial in a digital age. Learn from industry leaders how to blend print and digital, overcome vendor hurdles, and make informed budget decisions in this webinar.
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