Oct. 29, 2024
| Today’s news and insights for marketing leaders
Marketers are handling a wider range of functions, including generative AI, but encountering barriers in relation to budgetary and structural support.
|
Deep Dive
With emotions running high ahead of Nov. 5, some consumer brands are trying to make an emotional connection and avoid landing in hot water.
|
The retailer’s latest effort centers on affordable, easy gifting and includes its first-ever holiday jingle made with TikTok personality Lubalin.
|
Retail marketers are navigating a point of transition as evolving media consumption habits continue to shape shopping behaviors. Explore how top brands drive sentiment in their marketing strategies in
|
Column
The company reportedly wants to reduce its reliance on data from Microsoft’s Bing and Google at a time when all three are battling for AI supremacy.
|
Drivers of the holding group’s strong quarter include growth from top 10 clients and big wins like Unilever’s media, retail media and creative accounts.
|
|
For a digital ad campaign to be successful, aligning creative and media is crucial. Hear industry experts discuss the framework that’s helping agencies and brands bridge the gap in this webinar.
|
|
From Our Library
Trendline
Supported by Grammarly
|
Trendline
Supported by Kantar
|
Trendline
Supported by LTK
|
Trendline
Supported by TikTok
|
Survey Report
Custom content for BigCommerce
|
View all resources
What We’re Reading
CX Dive
|
Semafor
|
CNBC
|
Upcoming Events
Company Announcements
Press releases from companies in your industry.
Press release from DAIVID
|
Post a press release
Dive Into a Topic
|
