Jan. 7 - 10 marketing predictions for 2025 | McDonald’s launches value menu with John Cena

Daily Dive

Jan. 7, 2025 | Today’s news and insights for marketing leaders

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Get Ahead With Real-Time Insights

For brands to build equity and deliver sales growth, timing is crucial. Learn how timely performance insights are helping brands create smarter, faster marketing strategies in this webinar.

Deep Dive

10 marketing predictions for 2025 as new era of productivity dawns

With global ad spending set to surpass $1 trillion, marketers must navigate myriad challenges, including an uncertain regulatory landscape, with finesse.

McDonald’s value menu launch gets inspirational boost from John Cena

The actor-wrestler appears in new ads that turn into a oddball spiel about the transformational power of the McValue platform.

Albertsons, DoorDash boost advertiser offerings around data, measurement

The companies seek to help advertisers better measure retail media performance with separate partnerships announced at CES.

springboard’s Top 50 content marketing brands

Innovative. Influential. Dedicated. Across a variety of verticals, get inspired with a look at the crème de la crème of content marketing. View the list.

Tracker

Super Bowl LIX: Tracking every ad

Tech company Bosch will make its debut, Lay's and DoorDash announced their return and Pringles revealed the silhouettes of four celebs set to star in its ad.