Jan. 23, 2025
| Today’s news and insights for marketing leaders
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
|
The design described as “hilariously bad” is available via web download and a Chrome plug-in and will appear on special bags of the snack.
|
The Boston Beer Company-owned brewery leaned into Quitter’s Day and doled out participation medals and beer money to launch a new light IPA.
|
Boldly go into 2025 with a content marketing strategy tuned to the latest expert forecasts across AI, social media, search, and more.
|
Tracker
Hellmann's, GoDaddy, Instacart and MSC Cruises revealed new teasers and Coffee Mate nodded to a "country pop diva" that will appear in its ad.
|
Q&A
Jill McVicar Nelson explains what the brand has learned from its Super Bowl ads and how it’s facing uneasiness around TikTok’s future.
|
From Our Library
Webinar - on demand
Custom content for BigCommerce
|
Playbook
Custom content for Brandmovers
|
Survey Report
Custom content for Vibes
|
Trendline
Supported by AtData
|
View all resources
What We’re Reading
Retail Dive
|
Digiday
|
Ad Age
|
Upcoming Event
Dive Into a Topic
|
