Feb. 1, 2021
| Today's news and insights for marketing leaders
With AB InBev in control of in-game commercial air time, Miller is taking an alternative approach with an 836-character URL typing challenge.
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Dovetailing with last year's product launch, "I Dream of Creamer" banks on coffee's participatory nature to better compete with CPG giants in the category.
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As questions endure about social media's role in disseminating objectionable content, the company is working with advertisers on ad placement controls.
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Join Salesforce experts, thought leaders, and fellow Trailblazers for an hour of expert-led education, best practices and fun. on demand.
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A Super Bowl spot kicks off a campaign inspired by the idea that a person's heart beats 2.5 billion times in their life, and those moments should go toward creating good memories.
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UPDATED
Kia will sit out the big game after 10 consecutive years, but DraftKings will make its debut and Mtn Dew plans to showcase a new product with the help of John Cena.
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Column
A new brand positioning was crafted to highlight Discover's financial services beyond just transactions.
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