May 9, 2022
| Today's news and insights for marketing leaders
PUBLISHER'S NOTE
Legal and regulatory issues can have a big impact on business strategy.
That’s why Industry Dive is launching the 27th publication in our portfolio: Legal Dive, a daily publication tailored to the needs of chief legal officers, general counsels and other in-house legal staff.
Our journalism will connect the dots for corporate counsels who need to understand important changes to laws and regulations, how they might affect their company, and the overall best practices for their profession. We have built a great team, including veteran business journalists Saied Sartipzadeh, Rob Freedman and Lyle Moran, to help us cover the profession with the depth and nuance our readers deserve.
If you are involved with the legal function in your organization, use this link to add Legal Dive’s daily newsletter to your email inbox. If you have a colleague or friend who works in the profession, share this link to get them signed up and reading our latest publication: https://www.legaldive.com/signup/insiders/?signup_referred_by=60091a9be19a9279a2247d3d
As always, thank you for your readership.
Davide Savenije
Editor-in-Chief Industry Dive
"Taco Swap" builds on an effort that helped to drive the highest sales week in the chain's history and represents another bid to be closer to youth culture.
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A refresh campaign places the fitness company’s talent in cinematic scenarios, while Wall Street remains unimpressed by larger turnaround efforts.
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As part of its focus on the environment, the beer marketer is cooling off Miami roofs with billboards painted in reflective white paint.
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Learn how Ramp took their website redesign project from just a visual refresh to full brand glow-up.
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Following Microsoft's announcement that it may bring ads to its gaming platform, Xbox is taking a TikTok-like approach to user content.
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Column
In a neon-drenched spot soundtracked by a modern pop classic, the Pernod Ricard brand looks to make the summer mindset permanent.
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Discover how brands like Mondelez are approaching CTV to increase personalization in their marketing strategy in this new Trendline.
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